We emailed a charming Valentine’s video which proves it is possible to accurately measure the weight of an actual kiss using Kern technology.
Thousands of rugby-loving O2 customers were given a ‘virtual seat’ at Twickenham for England’s Six Nations home games. How? By creating live 3D broadcasts of the matches at 40 cinemas nationwide and giving O2 customers ‘Priority’ access to tickets.
The start-point for this campaign was a study written by the Swedish Health Council, claiming that hiking makes people healthier and more alert.
Alzheimer’s disease makes itself apparent through memory loss. To dramatise what this feeling of disorientation must be like to a sufferer, the agency created a street-map but with all street names blanked out. The maps were left in bars, restaurants and information desks. The message called for donations for the Alzheimer Society. A 19% increase in calls and a 5% increase in donations to the Alzheimer Society Hamburg...
Telescopes were installed at various picturesque locations such as the summit of the Feldberg in the Black Forest. However, when tourists looked through the viewfinder they did not see the rolling, verdant landscape they could see with the naked eye. Now they saw that vista but transformed into a barren region of dead forests.
There was no allocated budget for ‘Ehkineh’ so the plan was to use guerrilla tactics to generate buzz and free media coverage. The idea was to interrupt six prime-time programs on six major Lebanese radio stations on the same day. Someone would burst in on the presenter and, because he had no credits left on his mobile phone, would hijack the airwaves to convey an important message to someone in the audience.
