More than just the shakes

Background

A mini-documentary aimed solely to increase awareness of Parkinson’s Disease was launched today by the Shake it Up Australia Foundation.

The documentary is a culmination of a thought provoking awareness campaign, which was created by Ogilvy Sydney and has been five months in the making.

Starting on World Parkinson’s Day (April 11) Ogilvy Sydney threw Sydney cafes off-balance in an effort to highlight the fact that Parkinson’s Disease effects everyone.