Online & Digital
 

#4GREDLINE

Vodafone

Issue 41 | December 2016

BACKGROUND

Vodafone challenged FCB to showcase their 4G mobile network in a fresh way, which would lift reliability perceptions.

IDEA

For the general public, mobile networks were largely intangible. So the strategy was to bring to life the 4G...

+83% more

Share

People Also Read