Background
Every woman should be able to walk and run where she wants, when she wants. This only seems logical, yet one in two women often take a side trip for fear of harassment. Garmin wanted to raise awareness of this societal problem. And it did so in an empowering way with The Combat Warm-up, three warm-up exercises that warm up your body for your running session and teach self-defense techniques. The Combat Warm-up was developed by Belgian Gold Olympic medalist Kim Gevaert and European Taekwondo champion Laurence Rase. The tutorials were accompanied by a manifesto film raising awareness for the feeling of insecurity many women experience.
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