Mail & Door Drops

UHD Vanity Kit

BT Sport

Issue 43 | June 2017


BT Sport had begun to broadcast sport in Ultra HD. The task was to let current subscribers and customers know that their favourite teams and sports stars were available to view in crystal clear quality and every tiny detail could now be noticed.  Unfortunately there was little budget so an idea was needed that could get significant earned media coverage and get people talking. 

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