Mail & Door Drops

Swiss Post Ensures 100% Opening Rate for Direct Mailings

Post CH Ltd

Issue 46 | April 2018


Direct mailings inspire action, which ultimately boosts sales. That is why they are an important component of every sales-oriented, cross-media campaign. Swiss Post actively supports the use of direct mailings, and wanted to bring this to the attention of the heads of the largest, most successful advertising agencies in a memorable way. For decades, Swiss Post has encouraged advertising agencies to use direct mailings. But very few were receptive. Now it was time to get their full, undivided attention.

Subscribe to view more →

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

The Caples Awards 2020

View 2020 Winners

Current Issue

Issue 54

Subscribe to Directory

Subscribe now and get instant online access to our 2,500+ articles


Inspiration via Email