Crash and Burn
Nordic Film/Tre Vanner
Issue 25 | January 2013
When Snabba Cash premiered in 2010, it was a huge success for The agency’s clients, distributor Nordisk Film and production company Tre Vanner. Time for the follow up: Snabba Cash II. To keep people in the right mind-set up to the premiere, the agency was asked to engage Snabba Cash’s Facebook fans. The budget was small. No paid media. Also, the audience were die-hard gangster fans.
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