Kids these days still want to become journalists
Reporters Without Borders
Issue 42 | March 2017
Agency
BETC Paris
Creative Team
Executive Creative Director: Stephane Xiberras Art Directors: Jean-Michel Alirol, Pierre Orizet Copywriter: Dominique Marchand
Other Credits
Agency Managers: Catherine Emprin, Guillaume Espinet, Damien Clanet TV Producer: Isabelle Menard Production Company: Caviar Director: Cyprien Clement-Delas Sound Production Company: Labo Music Producer: Bruno Billaudeau
Date
December 2016
Background
74 Journalists Killed In 2016.
Just before Christmas and at a time when AP photographer Burhan Ozbilici reminded us of the dangers facing journalists (https://apnews.com/eadca282d5d341a79bb464bbadc4fa11), comes a new report from Reporters Without Borders saying that 74 journalists were killed this year in connection with the gathering of news and information.
The countries with the biggest tally were Syria, Afghanistan, Mexico, Iraq and Yemen.
Idea
It is the annual fundraising campaign for NGO Reporters Without Borders.
BETC Paris has created a film that will air on TV and online.
In the film, a bunch of children from all over the world are asked what job they would like to do when they grow up.
Turns out, a lot of kids want to grow up to become journalists.
What they don't know is what lies behind this occupation.
Link to the film: https://www.youtube.com/watch?v=6fJ3CBtd2-8
Make a donation: https://donate.rsf.org/b/my-donation