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La Gomme à Mâcher, Air France Chewing Gum

Air France

Issue 45 | December 2017

Background

As all travellers know, take-off and landing can sometimes cause pain in the ears. The cabin pressure varies and can block passengers' ears. Chewing can be enough to balance this internal ear pressure and make the flight more comfortable. For Air France, caring about every detail of their customers' flights was paramount. Even managing 'popping' ears.

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