Background
STUNNING IMAGES OF CHILE CREATED FROM PLASTIC BAGS IN CHEIL’S NEW GREENPEACE CAMPAIGN TO DRIVE BEHAVIOURAL CHANGE Cheil Central America has created a striking campaign for Greenpeace Chile – ‘The Nature of Plastic’ – in which five of Chile’s iconic locations are re-imagined in plastic for print, outdoor and social to express the impact of pollution, even in protected environments, and highlight the need for behavioural change.
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