Outdoor & Events

The Unclosable Store
Samsung
Issue 62 | March 2022
Background
In November 2021, Samsung started to renovate their Sydney Experience store. Trouble was, they were closing down at the very moment Sydney was opening back up from the pandemic. The brief, therefore, was to draw attention to the Parramatta store while it was being renovated and give shoppers a way to engage with Samsung and be aware of the reopening date.This article is for Directory subscribers only
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