Online & Digital

Escape the Ordinary

Citroën DS3 Cabrio

Issue 29 | December 2013

Background

Citroën's new model proposition was 'Escape the Ordinary'. The brief was to bring this to life in a piece of online content which leveraged Citroën's sponsorship deal with Arsenal F.C. and simultaneously promoted the new Citroën DS3 Cabrio.

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