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Tweet for a sweet

Toyota South Africa

Issue 25 | December 2012

Background

To help sister agency Draftfcb Johannesburg drive home the fact that the new Toyota Etios is fun, light-hearted and unexpected – in other words, ‘here to make you smile’ – experiential and digital hotshop Hellocomputer put an unusual twist to the old ‘hoot for a toot’ and asked passersby to ‘tweet for a sweet’.

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