Outdoor & Events
An Auction Based On Emotions
Orrefors Kosta Boda AB
Issue 33 | December 2014
Background
Kosta Boda had once had a strong position in the art world, particularly among the younger generation.
The challenge was to reclaim that place.
The strategy was to create an event that had the potential to become part of the ongoing art discussion and make it accessible both online and offline.