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Testicular Cancer New Zealand

Issue 43 | June 2017

Background

Testicular cancer was the most common cancer among 15-39 year old males. But these young guys were completely oblivious to it. Cancer was not on their radar. However, the disease was very treatable if caught early. The task was to raise awareness and get young men to check themselves, a challenge made harder because this target group was extremely uncomfortable talking about issues like this.

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