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Why it's okay to play

Playtika

Issue 45 | December 2017

Background

Slotomania was a mobile casino simulation game. But unlike other slot games, players didn't win actual money. The game worked with virtual coins. The problem with gaming was that when people took some me-time to play they tended to feel guilty. The task, then, was to counter that feeling of guilt in Slotomania's key markets.

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