Outdoor & Events
Liquid Billboard
adidas
Issue 60 | September 2021
Background
Globally, 32% of women don’t feel comfortable swimming in public. In the Middle East, that number is 88%. adidas wanted to launch its more conservative and inclusive range of swimwear for women and encourage more women to pursue aquatic sports.This article is for Directory subscribers only
Login
Submit Your Work
Send us your work for the next issue of Directory using our submissions form
People Also Read
- HerShe
Issue 56, September 2020 - UGM (User Generated Mailing)
Issue 8, September 2008 - Brilliant Machines Rock
Issue 30, March 2014 - $HRED
Issue 34, March 2015 - Hungerithm
Issue 40, September 2016 - Evan
Issue 42, March 2017 - Trash Isles
Issue 47, June 2018