Menu
Online & Digital
 

IKEA Matchers Keepers

Inter IKEA Systems

Issue 47 | June 2018

Background

Choosing furniture is often a classic source of tension for people living together. IKEA research showed that nearly half their customers returned a product at some stage or other. To promote the launch of the augmented reality app IKEA Place on Android, an offbeat three-episode game show was created, which got couples and housemates to try to match their taste in furniture.

Subscribe to view more →

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

The Caples Awards 2018

Operating in association with Directory

Current Issue

Issue 49
Buy

Subscribe to Directory

Subscribe now and get instant online access to our 2,500+ articles

Newsletter

Inspiration via Email

Share

People Also Read