Online & Digital

Stories Ordering

Burger King

Issue 49 | December 2018


One of Burger King’s main objectives for its brand strategy was to build its credentials as innovative and cool by staying up-to-date and engaging people with the latest behavioural and digital trends. So, when Instagram, with 12 million monthly users in Spain, launched a new interactive sticker on Stories, The Polls, Burger King saw the possibilities.

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