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London’s First Artificial Intelligence Poster Campaign

Artificial Intelligence Poster

Issue 37 | December 2015

Background

U.K. agency M&C Saatchi experimented with artificial intelligence in a billboard campaign for a fake coffee brand that was said to take a "Darwinian approach to advertising." The artificially intelligent ads ran at bus shelters on Oxford Street and Clapham Common until 24th July and between 10th and 21st August respectively.

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