Outdoor & Events

Smaller and Smarter Cards

Issue 14 | March 2010


Even Dubai has not been able to escape the ravages of recession. But agencies are constantly telling their clients that every problem is an opportunity, so how could Memac Ogilvy Dubai talk to potential and existing clients in a way that recognized the difficult times but which positioned the agency has smart and innovative – exactly the qualities those clients needed in their own communications?

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