Online & Digital

Creme Egg EATertainment
Mondelez
Issue 57 | December 2020
Background
The brief was to create a brand-new, modern and creative equity campaign, with the product at the heart. The immersive, conversation-worthy experience of eating a Creme Egg was turned into entertainment. Rather than disrupting the programming that the audience was seeking out on demand, they became part of it, creating multiple pieces of content designed to elevate their diverse audience’s Creme Egg eating experience.Subscribe to view more →
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Issue 57, December 2020