Menu
Mail & Door Drops
 

Test Drive the BBC

BBC Global News Ltd

Issue 41 | December 2016

Background

The task was to grab the attention of senior global decision makers at premium car brands and get them to consider BBC World News and bbc. com as an advertising platform.

The direct marketing campaign needed to be highly-targeted, have real cut-through and initiate a conversation between the BBC Sales Team and the target audience.

Subscribe to view more →

NEW SUBSCRIPTION PACKAGE

Get the magazine + five passwords to the archive and now + the mag in PDF form to share.

One sub, many beneficiaries!

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

Newsletter

Inspiration monthly via Email

Sign Up

Current Issue

Issue 60
Buy

Share

People Also Read