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Closer Than You Think

Child Focus

Issue 44 | September 2017

Background

Child Focus wanted a presence in the run-up to the International Day of Missing Children on May 25th. Their website featured the photos and details of missing children. Ideally, people would visit the site and share posts about children who had disappeared. But there was a problem. Most people had no personal knowledge of an abducted or runaway child. They said: "It never happens in my neighborhood." And "I don't know these families."

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