Mail & Door Drops
Fragrance Pairs
Marionnaud Switzerland
Issue 28 | September 2013
Background
Marionnaud is one of Europe’s biggest perfume retail chains. In 2012, the brand celebrated its tenth anniversary in Switzerland. In a year packed with marketing activities, the challenge was to create an initial give-away as a means of mobilizing and motivating senior staff. The self-confident motto was: 10 years’ expertise in fragrance.