Mail & Door Drops
Engaging Super Grads
Issue 22 | March 2012
Background
BMF set out to hire the cream of the crop from the Advertising Federation of Australia’s graduate class of 2011. So they aimed to engage them earlier than any other agency. They wanted to let the students know exactly who BMF are and what they do, and to challenge them to see what they can do for them.
Subscribe to view more →
This article is for Directory subscribers only
Please Subscribe to Directory or Sign In if you're already a subscriber to read this article.
Login
Submit Your Work
Send us your work for the next issue of Directory using our submissions form
Current Issue
Subscribe to Directory
Subscribe now and get instant online access to our 2,500+ articles
Newsletter
Inspiration via Email
Share
Related Articles
People Also Read
- Rose Index
Issue 49, December 2018 - The Colour of Corruption
Issue 44, September 2017 - Nightshifters: The Dinner Egg Phenomenon
Issue 52, September 2019 - Still Making Memories
Issue 52, September 2019 - Platinum Human Testing Facility
Issue 2, March 2007 - MJ Bale: Grazed on Greatness
Issue 24, September 2012 - Direct Mail at Cannes 2012
Issue 24, September 2012 - Le Salon des Refusés
Issue 31, June 2014 - Sweetie
Issue 31, June 2014 - The Art of Waiting
Issue 36, September 2015