Integrated
Skate Pinball
Issue 22 | February 2012
Background
Despite Mountain Dew being a big international brand, in New Zealand it has only a small presence and little kudos amongst its core target, teenagers. With three new flavours to launch, not just to build awareness of these but also to give the brand some fame with Kiwi teens.
This article is for Directory subscribers only
Login
Submit Your Work
Send us your work for the next issue of Directory using our submissions form
Related Articles
People Also Read
- HerShe
Issue 56, September 2020 - UGM (User Generated Mailing)
Issue 8, September 2008 - Brilliant Machines Rock
Issue 30, March 2014 - $HRED
Issue 34, March 2015 - Hungerithm
Issue 40, September 2016 - Evan
Issue 42, March 2017 - Trash Isles
Issue 47, June 2018