Terminate a Mate

Background

Terminator: The Sarah Connor Chronicles is a high adrenaline, special-effects action series based on the story from the Terminator 1 and 2 movies. The star of the show is still the iconic Terminator and the relentless path of destruction caused as it seeks out John Connor and anyone else deemed to be a link to the future. To promote the show in the run up to the UK premiere on digital channel Virgin 1, the campaign needed to reflect this action and give the audience a real taste of the future.