Menu
Integrated
 

Cost-Benefit Campaign

Itaú

Issue 10 | March 2009

Background

Africa developed a positioning for Itaú based on the thought, ‘Itaú, made for you’. The challenge was to demonstrate that this was a real promise from the bank to each and every one of its existing and potential customers.

Subscribe to view more →

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

Current Issue

Issue 52
Buy

Subscribe to Directory

Subscribe now and get instant online access to our 2,500+ articles

Newsletter

Inspiration via Email

Share

Related Articles

People Also Read