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Science 'Jelly Baby' DM and Email

Training and Development Agency for Schools

Issue 5 | July 2008

Background

Against falling numbers of Science A-level students and graduates nationally, recruitment to Science initial teacher training courses (ITT) is now one of the greatest recruitment challenges faced by the Training and Development Agency for Schools (TDA). There's intensive competition from other employers for the few graduates who are available with a physics or chemistry degree. Furthermore they can often demand good salaries and roles in other professions. Recruitment targets in Science were set at a 3% increase for 2006/7 against the previous recruitment year, and DM had to play a constituent part in ensuring Science did not again under recruit. The task of this campaign was to demonstrate the dynamic and interactive nature of teaching Science, as well as reinforce the unique rewards of teaching as a profession.

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