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Sweet Tweets By U (Gold)

Issue 15 | June 2010

Background

Toblerone’s famous chocolate, honey and nougat combination transports chocolate-lovers away from the here-and-now. Their ‘Lose Yourself in the Toblerone Triangle’ campaign idea works on both a literal level, referencing the famous shape of the chocolate, and metaphorically, by revealing the Toblerone taste experience.

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