IBM’s Management Book
Issue 2 | July 2008
IBM no longer just supplies hard- and software: they offer business solutions that help companies succeed. But this fact is little known in the Dutch market. So IBM asked Ogilvy Amsterdam to write a brochure about it. Their challenge was to demonstrate IBM’s business relevance to CEOs, managers and entrepreneurs who (a) think IBM is just for IT and (b) don’t have time to read brochures.
Submit Your Work
Send us your work for the next issue of Directory using our submissions form
We have subscription packages for freelancers, for small teams and for large groups.
People Also Read
- The Collection of Tomorrow
Issue 58, March 2021