Menu
Mail & Door Drops
 

Coin On The Floor

Intermarché Supermarket

Issue 7 | July 2008

Background

Intermarché Supermarkets have been in Portugal for 10 years. Three years ago the company launched its fidelity programme, consisting of a card (The Musketeers Card) that accumulates discounts in Euros for each purchase. This programme has one million members. However, a few of these members (about 32,000) had not used their card for over a year. Intermarché wanted a communication action to clean its database, eliminating all clients that did not respond.

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

Newsletter

Inspiration monthly via Email

Sign Up

Current Issue

Issue 62

Related Articles