Getting Behind The Game You Love - Rapp New Zealand

Background

After a decade sponsoring the national game, The National Bank decided to launch the National Cricket Club to support the game at more of a ‘grassroots’ level.

A series of one-day training events was planned around the country to launch the initiative.

The challenge was to introduce the NCC as a club for everyone who loved the game, no matter what level, and to motivate coaches, players and those running clubs to register.