Mail & Door Drops

Mailbox DVD Player

SKY TV New Zealand

Issue 10 | March 2009

Background is an online DVD rental service that delivers DVDs free through the mail, with no late fees or return times. had recently merged with DVD Unlimited and MovieShack and had limited brand awareness. The agency needed to create brand awareness and encourage ongoing memberships by highlighting what was all about: the easy way to get DVDs delivered straight to your mail box. Better still, if you signed up for a year, you could get a free DVD player.

Subscribe to view more →

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

Current Issue

Issue 52

Subscribe to Directory

Subscribe now and get instant online access to our 2,500+ articles


Inspiration via Email


Related Articles

People Also Read