Cesviamo: Wanna Bet We’ll Succeed?
Issue 10 | March 2009
Cesvi is one of Italy’s largest humanitarian organisations, providing assistance in emergencies. It needs private donors to help fund its activities around the world. However, in Italy only 34% of people give to charity and most of those that do give are women aged 55+. Cesvi wanted to engage with younger people in such a way they overcame the prejudice that if you do something for someone who is having a bad time, it’ll make you feel bad too. Now charity can be fun.
Submit Your Work
Send us your work for the next issue of Directory using our submissions form
Subscribe to Directory
Subscribe now and get instant online access to our 2,500+ articles
Inspiration via Email