Menu
Mail & Door Drops
 

20°C

Procter & Gamble

Issue 4 | July 2008

Background

Ariel Coldactive cleans your laundry at just 20°C. Saatchi & Saatchi were tasked with communicating this benefit in a surprising and convincing way at the same time as increasing sales of Ariel Coldactive.

Subscribe to view more →

NEW SUBSCRIPTION PACKAGE

Get the magazine + five passwords to the archive and now + the mag in PDF form to share.

One sub, many beneficiaries!

Learn more here

Submit Your Work

Send us your work for the next issue of Directory using our submissions form

Submit Content
The Caples Awards 2021See the results →

Newsletter

Inspiration monthly via Email

Sign Up

Current Issue

Issue 60
Buy

Connect

Linked In

Share

Related Articles

People Also Read