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Edelman UK

Issue 58 | March 2021

Pay Pig

Lavender, Sydney
Issue 30 | March 2014

When it comes to kids, the banking market is a tough one to crack but worth the effort.
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Rain Hunters

BBDO
Issue 30 | March 2014

Champion, the premium brand of wipers from Federal Mogul, needed to refresh their brand image internationally.
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Share Your Voice

McCann Bucharest
Issue 30 | March 2014

Teens love their rock stars, yet rock stars are inaccessible.
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The Campaign New Zealand Bought

Whybin\TBWA Auckland
Issue 30 | March 2014

Trade Me is New Zealand's leading online marketplace.
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The Hand Written Christmas Cards

10 advertising
Issue 30 | March 2014

Christmas Cards. It is that thing where many agencies show what they can.
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The IKEA Catalogue

SMFB
Issue 30 | March 2014

The catalogue launch is the single most important activity for IKEA and a huge annual event in Norway.
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The Road Comes First

Cheil Singapore
Issue 30 | March 2014

Studies found that a stunning 83 percent of Singapore drivers admitted to using their mobile phones while at the wheel, using GPS or map applications, checking their mobile phone screens or texting.
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Turning fans into customers

Publicis Chemistry
Issue 30 | March 2014

Gu¨ was a small premium desserts brand trying to grow at a time when shoppers were fearful of recession.
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achoo by Kleenex

JWT New York, VML, Mindshare, Geometry, Ketchum
Issue 29 | December 2013

In 2012, colds and 'flu made it a tough winter for many families. But, with a little preparation, Kleenex® Brand hoped to make 2013 easier for Mom.
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Allianz ‘Be OK’ YouTube Button

MercerBell
Issue 29 | December 2013

With everyone 'skipping ads' on YouTube at the first opportunity, the task was to get people to watch long enough to be able to absorb the message about car insurance.
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AT&T Digital Life

BBDO New York
Issue 29 | December 2013

AT&T needed to build buzz online around the launch of Digital Life, its new security system that let's people control their homes even while they're away.
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Durexperiment – Fundawear

Havas Worldwide Sydney
Issue 29 | December 2013

In Australia Durex were a distant 2nd behind category leader Ansell, who had secured market dominance and consumer loyalty.
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Editorial and Translation

Draftfcb Vienna
Issue 29 | December 2013

KORRELEKTOR was an editing, proofreading and translation service. The brief was to boost their website traffic with an online campaign.
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Escape the Ordinary

CMW, London
Issue 29 | December 2013

Citroe¨n's new model proposition was 'Escape the Ordinary'
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Get Le Girl

TMW
Issue 29 | December 2013

A little language goes a long way. Lynx gives guys the edge in the mating game, but there's one barrier that it hasn't been able to help with, until now.
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GTI Bannerbahn - Golf GTI

Achtung!
Issue 29 | December 2013

When Volkswagen launched the first Golf GTI in June 1976, it set the standard for years to come.
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How we made a brand people love to complain about on social the hero of Australia’s biggest sporting event

R/GA Sydney
Issue 29 | December 2013

Telstra wanted to use one of Australia's biggest sporting events, The State of Origin series, to strengthen its association with rugby league fans.
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Living Portraits Interactive Campaign

BBDO New York, Firstborn
Issue 29 | December 2013

In everything they did, Mountain Dew celebrated the spirit of individuality. They wanted to show that they supported those who are not afraid to be themselves.
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Lowe’s Vine Fix in Six

BBDO New York
Issue 29 | December 2013

Lowe's was the second largest home improvement retailer in the world.
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Meet Me There

Horizon Draftfcb Dubai, Blue Barracuda Dubai
Issue 29 | December 2013

The objective for Emirates Skywards was to grow new and active members in 3 weeks using the snowball recruiting technique.
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Over To You - Galaxy S4 Collection

Cheil UK
Issue 29 | December 2013

The quality and the reputation of Samsung phones had improved significantly in recent years. However, millennials still often favoured the iPhone.
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Remote Control Tourist

Clemenger BBDO Melbourne
Issue 29 | December 2013

Tourism Victoria had a clear vision about how the tourism industry could increase its economic and social contribution to the state.
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Rexona: DO MORE

R/GA London
Issue 29 | December 2013

Rexona, the $1.5 billion deodorant brand, came to the agency to launch a new global philosophy: DO:MORE.
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Second Chance - Ban The Box

Leo Burnett, London
Issue 29 | December 2013

Business In The Community is a business- led charity, which is able to engage over 330 senior business-leaders around the UK.
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The All New RAV4 Fungineered

Drive Dentsu Dubai
Issue 29 | December 2013

The aim was to launch the all new RAV4 to 28-34 year olds caught in the dilemma between choosing to settle down or extend their youth and to re-assert the products fun personality whilst still retaining the brands reputation for quality engineering.
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The Most Retweeted Brand Tweet Ever

Wunderman London
Issue 29 | December 2013

On 10th September 2013, Apple launched their iPhone 5C with much fanfare and expense.
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The Trail Less Traveled

Wunderman NY
Issue 29 | December 2013

Launched in 2013, the new Range Rover could credibly claim to be the world's most capable vehicle.
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Tyke2014

Grabarz & Partner (G&P) Hamburg
Issue 29 | December 2013

PETA launched one of its largest ever undertakings: an online petition to achieve a ban on wild animals in circuses.
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Volvo Trucks Live Tests Series

Forsman & Bodenfors
Issue 29 | December 2013

The trucking business was a traditional B2B environment so it was a big challenge to create a radically new communication approach for Volvo trucks.
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#zerofollowers

Leo Burnett Frankfurt
Issue 28 | September 2013

The Abarth brand with its distinctive scorpion emblem was rooted in motor racing and high performance. It was founded by racing driver Carlo Abarth, who lived to race and win.
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