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Innovation
142 Articles
 

Joytopia

Jung von Matt

Issue 62 | March 2022

Make it Donate

Make it Donate
Issue 57 | December 2020

Charities are facing a fundraising crisis and are struggling to modernise
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Mr Humfreez

TBWA NZ
Issue 57 | December 2020

50% of Kiwi homes are cold and damp, causing 1600 premature deaths each year
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Poppy Drive

Wunderman Thompson Canada
Issue 57 | December 2020

Leading up to Remembrance Day this year Canadians had a new way of donating to the Royal Canadian Legion through a smartly designed, fully contactless Poppy box
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The Unfinished Votes

McCann Health NY/Change the Ref
Issue 57 | December 2020

After the tragic shooting at Marjory Stoneman Douglas High School in Parkland, Florida in 2018, Manuel and Patricia Oliver launched Change the Ref in memory of their son Joaquin and his 16 peers who senselessly lost their lives
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Wearable Love

Wynken Blynken & Nod
Issue 57 | December 2020

Science has proven that touching each other is essential for our mental and physical health
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Create with Air Max

AKQA
Issue 56 | September 2020

Air Max shoes have been a cult favourite since 1987
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Mr Humfreez

TBWA NZ
Issue 56 | September 2020

50% of Kiwi homes are too cold and damp, causing 1600 premature deaths each year
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Purple Hive Project

Thinkerbell
Issue 56 | September 2020

Founded as an agricultural co-operative in the town of Bega, Bega Foods is a leading Australian dairy and food company
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Fortum Vipu

TBWA\Helsinki
Issue 55 | June 2020

Fortum is the leading clean-energy company in Finland, specialising in recycling consumer plastic packaging
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Protegé

Jung von Matt/NECKAR
Issue 55 | June 2020

New smart lingerie developed to protect women against rape.
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Virtual Sentosa on Animal Crossing

BBH Singapore
Issue 55 | June 2020

Located at the southern tip of Singapore and minutes from the city, Sentosa is an island resort known to many as The State of Fun, offering a diverse array of unique leisure experiences, all on one island
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'TRAIN’ing

McCann Health Japan
Issue 54 | March 2020

13 million people travel on Japan railways across Tokyo every day
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Retard Gagnant (Winning Delays)

Havas Village Geneva
Issue 54 | March 2020

Over the Christmas period, airports in Switzerland, like airports everywhere else, suffer from overcrowding as flights get delayed because of heavier traffic than usual and a lack of air traffic controllers to deal with the extra workload
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SmartWax

McCann Melbourne
Issue 54 | March 2020

Climate change is making the world’s oceans more acidic, with coastal areas bearing the majority of the impact, killing reefs and threatening ecosystems
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Spark Play

Colenso BBDO
Issue 54 | March 2020

Now that technology is part of everyone’s everyday lives, it can be tricky managing screen time
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Dealerbot

Anonymous
Issue 53 | December 2019

Antwerp, Belgium, is the cocaine capital of Europe
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Recycle the noise, silence the city

BETC Paris
Issue 53 | December 2019

In October 2019, Peugeot launched the new Peugeot 208 under the banner of ‘Unboring the Future’
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The Cantroller

DDB Chicago
Issue 53 | December 2019

The goal of The Cantroller™ was to make Miller Lite relevant to gamers and beer drinkers alike
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Desperta

Havas Health & You
Issue 52 | September 2019

In Brazil, one woman is raped every ten minutes
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EXTRA® Reminder

Clemenger BBDO Sydney
Issue 52 | September 2019

Sales of chewing gum have declined because people are now distracted by their smartphones at the checkout and don’t notice it, even though gum had the best position in the store, right beside the till
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Lost&Sound

Wildbytes
Issue 52 | September 2019

SEAT had been investing significantly in the music festival scene, because it gave them the opportunity to be culturally relevant to their core target audience One of the problems with festivals, though, is losing your friends in among the tens of thousands of others there
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Convert It

Colenso BBDO
Issue 51 | June 2019

BNZ’s brand mission is to help not just their customers, but all New Zealanders be good with money so they can do great things with it
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Humanity Wall

Happiness Brussels
Issue 51 | June 2019

Many publishers have paywalls on their websites
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StorySign - Powered by Huawei AI

FCB Inferno
Issue 51 | June 2019

Huawei wanted to bring to life their brand promise, ‘Push the limits of what is humanly possible
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Unbias Button

J. Walter Thompson Amsterdam
Issue 51 | June 2019

There is plenty of research to show that the words people use directly affect the way they think
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Whopper Detour

FCB New York
Issue 51 | June 2019

Innovation was essential in the fast- food industry for brands to remain both competitive and relevant
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Christmas Assist Ball

DDB Group Italy
Issue 50 | March 2019

Every year, Christmas decorations increase energy consumption by 30%
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Gaza Border Beer

Leo Burnett Israel
Issue 50 | March 2019

Alexander was a small Israeli boutique beer brewery in a market dominated by wellfunded, international beer brands
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Take-off Tips

DDB Unlimited
Issue 50 | March 2019

In most departure lounges of most airports there are a lot of bored people waiting passively to board a flight
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Buffer Rage

Happiness
Issue 49 | December 2018

VOO Telecom is a relatively new challenger brand in the Belgian telco market
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