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BEYOND

Issue 60 | September 2021

Le Salon des Refusés

Issue 31 | June 2014

In 1863, the Paris Salon mounted its annual exhibition. What made this particular show infamous was the fact two-thirds of the paintings submitted were deemed not good enough. Among the rejected pictures were works by Édouard Manet, Gustave Courbet and Camille Pissarro, several of them acknowledged today as masterpieces.
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EXCERPT

Issue 30 | March 2014

My mother was a Jewish mother. Naturally, my Jewish mother, like all Jewish mothers, wanted me to be a doctor, or a lawyer... or as she used to say, "Be something!" I wanted to be a cartoonist. Oy vey, a cartoonist was not on her list...
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From the pulpit

Issue 30 | March 2014

Being a judge at an award show is easy. You get to hang out with loads of fellow creatives and have fun looking at, and discussing, loads of work, some of which is rubbish and some of which you magnanimously award metal to.
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Gideon Amichay

Issue 30 | March 2014

“No, No, No, No, No, Yes” is not just the title of Gideon Amichay’s new book, which was published on January 24th 2014, it is also the name of his new company.
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How to win at YouTube

Issue 30 | March 2014

When you have five spare minutes today, try opening up these two YouTube videos and get them playing side by side.
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The Directory Big Won Rankings 2013

Issue 30 | March 2014

The 2013 rankings are compiled from 8,004 awards for 4,780 separate pieces of work won by 1,317 agencies around the world, including.
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From the pulpit

Issue 29 | December 2013

Welcome dear reader to the latest issue of Directory
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Psst, wanna buy some used digi-advice?

Issue 29 | December 2013

In 1994 I ran my first e-marketing seminar, including some guest speakers from different organisations. Little did I realise at the time how indicative it was of the industry that was to evolve to the ‘digital marketing’ one we know today.
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The Caples Awards

Issue 29 | December 2013

The Caples Awards were founded in 1977 by the late, great Andi Emerson.
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The most valuable thing about behavioural economics

Issue 29 | December 2013

About a year ago I had lunch with the splendid Steve Henry. He recalled an evening spent sitting in the offices of HHCL in 1994 waiting for the advertising campaign to break for Ronseal Quick Drying Woodstain.
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From the pulpit

Issue 28 | September 2013

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Newsjacking

Issue 28 | September 2013

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The Danish Direct Marketing Awards 2013

Issue 28 | September 2013

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The view from Cannes

Issue 28 | September 2013

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Ardbeg B.C. (Before Committee)

Issue 27 | June 2013

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Big Data Big Deal

Issue 27 | June 2013

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From the pulpit

Issue 27 | June 2013

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The View from Lebanon

Issue 27 | June 2013

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ASSORTED NUTS

JULIAN HANFORD
Issue 26 | March 2013

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From the pulpit

Issue 26 | March 2013

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The Won Report 2012

Issue 26 | March 2013

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BELONGING

Issue 25 | December 2012

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Farewell Wobblerville

Issue 25 | December 2012

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From the pulpit

Issue 25 | December 2012

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In Spain we haven’t gone completely nuts.

Issue 25 | December 2012

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Marketing IS the product

Issue 25 | December 2012

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Cannes in 12 ideas

Issue 24 | September 2012

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Direct Mail at Cannes 2012

Issue 24 | September 2012

There were 2,357 entries in the Direct category and 227 campaigns made it to the shortlist. Or 10% of the total number of submissions.
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From the pulpit

Issue 24 | September 2012

The end of our sixth year. And there is some fabulous work for you to look at and learn from. Much of it was on show at the Cannes Festival of Creativity, back in late June.
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The view from Greece

Issue 24 | September 2012

Wherever you look Direct Marketing is on the rise and clearly has a bright future because it’s all about relationships. But what about in Greece? How successful is Direct in the land of low budgets, safe decision-making and lost dreams?
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