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Issue 60 | September 2021

Augmented Reality Mugs

OgilvyAction Taipei
Issue 25 | December 2012

Over 73% of Taiwanese men prefer the clean-shaven look to any type of beard and stubble. So, if Phillips was to increase penetration of their Grooming Kits, they were going to have to initiate more men in the art of facial hair.
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Kidculators

OgilvyAction Ltd
Issue 25 | December 2012

Dr. Miang Mental Maths School was a small chain of schools teaching maths to children. A new branch was opening in the village of Sammakon and Dr. Miang wanted to promote the brand as well as the course.v
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Love Your Eyes

My Loud Speaker
Issue 25 | December 2012

The Opticians Council of Canada was concerned about the public’s lack of awareness when it came to the role and value of a Licensed Optician.
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Lux Soap Art

JWT Singapore
Issue 25 | December 2012

Lux is one of the largest and oldest soap brands in the world. To revitalise the brand, the business was repositioned on a fine fragrance platform.
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More than just the shakes

Ogilvy Sydney
Issue 25 | December 2012

A mini-documentary aimed solely to increase awareness of Parkinson’s Disease was launched today by the Shake it Up Australia Foundation.
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My blood is ruby red & black

Leo Burnett Tailor Made, Brazil
Issue 25 | December 2012

June and July are the two months of the year when blood supplies are at their lowest in Brazil.
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September Christmas

Horizon Draftfcb
Issue 25 | December 2012

To give them joy, strength and hope, Tamanna granted the wishes of children with critical illnesses, aged between 3 and 18.
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Super Nanny TV Reality Show

Publicis Brazil
Issue 25 | December 2012

The TV Reality Show Super Nanny is internationally famous for helping desperate parents deal with their badly behaved children.
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Tuna Campaign

Ogilvy & Mather
Issue 25 | December 2012

The Bluefin tuna ought to be on the endangered list. But it’s not, because Japan and China have paid bribes to keep it off that list.
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Tweet for a sweet

Draftfcb South Africa
Issue 25 | December 2012

To help sister agency Draftfcb Johannesburg drive home the fact that the new Toyota Etios is fun, light-hearted and unexpected
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+ Art

DDB Brasil
Issue 24 | September 2012

ABRA is the Brazilian Academy of Art and is constantly looking for new partners to help demystify art and bring it to a wider community.
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1 cent each for 100,000 Portuguese people

TORKE
Issue 24 | September 2012

Forreta in Portuguese means ‘cheapskate’ and Forretas.com promises a wide variety of consumer goods and experiences at incredibly cheap prices because it aggregates all the discounts of thousands of other discount websites.
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A modern fairy tale

OgilvyAction Kuala Lumpur
Issue 24 | September 2012

Shoes Shoes Shoes is a Malaysian independent shoe label with a niche clientele of career women. The company wanted to build a distinctive brand image for itself and drive footfall into its two small boutiques.
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Bin the worst of 2011

Shackleton
Issue 24 | September 2012

FCC is a Spanish company that manages municipal services provided by the city, including waste collection.
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Clothesline

McCann Worldgroup India
Issue 24 | September 2012

Washing machines is a crowded category in India. Product differentiation is hard to come by. However, Onida’s big difference was that being a top-loading machine it could take a larger wash.
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Delite-o-matic

Clemenger BBDO Adelaide
Issue 24 | September 2012

How far will people go for a pack of Fantastic Delites? The answer, it appeared, is that they would go to remarkable lengths to get their hands on one.
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Fashion Like

DDB Brasil
Issue 24 | September 2012

DDB Brazil’s planners had noted that when women go shopping, they like to ask their friends’ opinions about the clothes they are thinking of buying.
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James Ready Drinkers of Awesomeness Bottles/Beer Grams

Leo Burnett Toronto
Issue 24 | September 2012

James Ready Beer is always looking for ways to use its drinkers to recruit newcomers to the brand.
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The bar, your second home

JWT Brazil
Issue 24 | September 2012

Alcohol is the third leading cause of death in the world. The Alcoholics Anonymous decided to do something about it.
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The Unfinished Concert

Jung von Matt Hamburg
Issue 24 | September 2012

Dortmund Concert Hall celebrated its tenth anniversary in May 2012 at the same time of another anniversary. It was exactly 100 years ago that the Titanic went down.
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Toohey’s New Crew

BMF advertising
Issue 24 | September 2012

Mateship: The ultimate form of friendship. It’s the strongest bond you can have with a person, calling them a mate. And in the world of Tooheys New, it’s that real & meaningful bond that the brand is here to champion across Australia.
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Ariel Fashion Shoot

Saatchi & Saatchi Stockholm
Issue 23 | June 2012

P&G Nordic wanted to launch the new formula Ariel Actilift liquid detergent by proving its stain-fighting power.
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Car creation

Whybin\TBWA\Tequila
Issue 23 | June 2012

Insurance is a grudge purchase which many people choose purely on price. NRMA, however, was not a cheap option, nor was it ever going to be. The company believed the quality of the cover they offered would be compromised by discounting its price.
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Cut

Ogilvy Sydney
Issue 23 | June 2012

IBM Australia is able to offer pressurised Australian companies high-quality IT outsourcing. However, there was very little awareness of this in IT Departments, where CIO’s had been finding themselves increasingly forced to cut back on their resources.
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Emicida Creators

DDB Brazil
Issue 23 | June 2012

Intel was a world leader in innovation. The company designed and manufactured the essential technology that was the basis for computer devices around the world.
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Juan Time - Pizza Hut Thematic Campaign

BBDO Guerrero/Proximity Philippines
Issue 23 | June 2012

The Philippines was notorious for starting the New Year at a range of different times. Since Pizza Hut had a commitment to punctuality with the long-running "Hate Late?" campaign, this year they were determined the country should start 2012 on time.
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Portraits - Corporate Sponsorship

Wunderman Sydney
Issue 23 | June 2012

The Art Gallery NSW, Australia’s premier art gallery since 1874, has always relied on donations and corporate sponsorships. They wanted the key decision-makers of major Australian corporations to attend the gallery to hear about corporate sponsorship and convince them to become a sponsor.
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Rescue shelter - Limited Edition

M&C Saatchi
Issue 23 | June 2012

Many people who were looking for a new pet regarded abandoned animals in shelters as being inferior. And because Australian law stated that animal shelters are only required to keep them for 14 days, many healthy animals were put down simply because of lack of funds.
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The Heist - HiFi Chain

Akestam Holst
Issue 23 | June 2012

Prove that Pause delivers the best home-cinema experience.
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Wi--Fiction

JWT Melbourne
Issue 23 | June 2012

Every year hundreds of writers and thousands of visitors attend the Melbourne Writers Festival.
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