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Broadcast, Press & Inserts
177 Articles
 

Seven Fennels and Raspberries

BBDO Belgium

Issue 59 | June 2021

PedigreeK9FM

Colenso BBDO
Issue 32 | September 2014

Pedigree's mission is to make the world a better place for dogs.
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Protection Ad

FCB Brazil
Issue 32 | September 2014

Nivea's positioning idea was based on the line 'Nivea protects'. NIVEA Sun Kids and FCB Brazil wanted to find a way to protect more than just kids' skin on the beach.
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Meeting of the Minds

Whybin\TBWA NZ
Issue 31 | June 2014

Minds For Minds is a non-profit organisation researching Autism Spectrum disorder in an attempt to make a global difference to those living with autism.
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Paper Cuts Life

Saatchi & Saatchi Shanghai
Issue 31 | June 2014

Every year, widespread deforestation threatens to drive numerous animal species to extinction.
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Good News On Newspaper’s Front Page

WMcCann
Issue 30 | March 2014

In the first semester of 2013, Advil became the best-selling brand of painkillers in the capital.
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It starts with a kiss

MercerBell
Issue 30 | March 2014

With a steady increase in competitor dating sites, RSVP wanted to refresh their brand and maintain their status as Australia's most popular place to meet singles online.
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Shared Table

Artplan
Issue 30 | March 2014

The speed of technology brought a lot goodies to modern life.
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The broadcast made for you

DDB Brasil
Issue 30 | March 2014

Brazilians are crazy about soccer and passionate supporters of their teams.
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BMW Siri

Serviceplan
Issue 29 | December 2013

The brief was to create a radio commercial to invite customers to visit their nearest BMW dealership for the launch of the new 5-series.
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Graphing the Game

Wunderman London
Issue 29 | December 2013

Microsoft wanted to generate awareness that they were a major sponsor of the British & Irish Lions rugby tour to Australia in 2013
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The Autocomplete Truth

Memac Ogilvy Dubai
Issue 29 | December 2013

In our highly advanced society, you would think gender equality is no longer a topic worth talking about. A quick Google search, however, would have proved you wrong.
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Go Europe

Publics Conseil/Marcel
Issue 28 | September 2013

People are reluctant to use their mobile phones when abroad because they don't know how much it will cost.
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Mobilizing the 12th man

Memac Ogilvy Label Tunisia/Ogilvy/Action Tunisia
Issue 28 | September 2013

2 years after the Arab Spring, tension amongst the Tunisians remained.
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Be good with money

Colenso BBDO/Proximity New Zealand
Issue 27 | June 2013

Bank of New Zealand was one of New Zealand’s ‘big’ four banks.
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Beyond The Wall

Colenso BBDO/Proximity New Zealand
Issue 27 | June 2013

Mountain Dew had always targeted young New Zealand guys. They were the heaviest drinkers of soft drinks and with its high caffeine content, Mountain Dew was perfect for fuelling their lifestyle.
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Driving Dogs

DraftFCB New Zealand
Issue 27 | June 2013

As a key sponsor, MINI wanted to help the SPCA find homes for their dogs. The problem was, too many people in New Zealand believed a rescue dog was a second-rate mutt, so finding homes for them was difficult.
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Feel Tip Top

Colenso BBDO/ Proximity New Zealand
Issue 27 | June 2013

Tip Top – NZ’s No1 ice cream – decided to take a different approach to communication than ever before. At 75 years old, and driven by the need to steal share from its biggest competitor Unilever, the brand was in need of a serious refresh.
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For Music

Droga5
Issue 27 | June 2013

In this film—the first ever created for Spotify—the music service shows the world what it stands for: We are Spotify. And we are for music.
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It’s Not Your Fault

Droga5
Issue 27 | June 2013

Coke Zero recognised that there are times when men do wrong. Filling out brackets instead of working, playing video games and forgetting to pick up the in-laws from the airport, putting off chores to watch basketball, the average Joe cannot help but do these things.
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Music for Life

Mortierbrigade
Issue 27 | June 2013

Every year, radio station Studio Brussels organised a charity event they called ‘Music for Life’.
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No Bollocks 2013

Droga5
Issue 27 | June 2013

The original No Bollocks campaign for Newcastle Brown Ale unveiled a category defying brand promise: beer without the bollocks of traditional beer advertising.
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Opel Corsa _____________ the first car named after its owner

Gitam BBDO
Issue 27 | June 2013

When Opel wanted to launch a new model of Opel Corsa specially designed, equipped and accessorized for the young market, they asked us to come up with a proper name for it.
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Pudding Surprise

CP+B Boulder
Issue 27 | June 2013

On February 3rd 2013, The Baltimore Ravens played the San Francisco 49ers in the 67th Superbowl and won the game 34-31.
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Sweden’s Largest Energy Experiment

Forsman & Bodenfors
Issue 27 | June 2013

Taking energy for granted meant unnecessary waste, when people used more energy than they really needed.
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The SOHO Galaxy

Ogilvy Shanghai and Ogilvy Beijing
Issue 27 | June 2013

SOHO China was one of the country’s largest real estate developers, owned and managed by Pan Shiyi and his wife Zhang Xin.
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Young Lions 2013

WMcCann
Issue 27 | June 2013

The Young Lions Brazil Program selected the best young advertising professionals to win an all-expenses-paid trip to Cannes. Every year, the competition got fiercer and the talents had to excel to be chosen.
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Christmas 2012

WMcCann
Issue 26 | March 2013

For most large city dwellers, Christmas has been losing its magic. They needed to create a campaign that would rescue the special date’s essence and magic. A date that values togetherness, caring and love for others.
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Christmas Gift Chore Guide

McCann Sydney
Issue 26 | March 2013

Christmas was approaching, and the price of an Xbox360 was dropping. So the primary objective of the door drop catalogue was to announce the new low price, just $199! Microsoft Australia also wanted to emphasise that the Xbox360, equipped with Xbox Live, was something that the whole family could benefit from.
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Days of Hope

Saatchi & Saatchi Berlin, Romania, Russia and Serbia
Issue 26 | March 2013

Originating from Saatchi & Saatchi Berlin, the Saatchi & Saatchi network collaborated to make this campaign happen across several countries in Europe, partnering with the relevant charity for the homeless in each and involving local TV stations.
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Groundhog Dates

MercerBell
Issue 26 | March 2013

Online dating has become the norm. Unlike the competition, RSVP gives online daters more control by offering different ways to date depending on the experience they want – via search, matching and compatibility reports.
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