Editorial
217 Articles
 

From the pulpit

Issue 45 | December 2017

  • From the pulpit

    Issue 45 | December 2017

    One of the most noticeable features of the last twenty years is actually how little has changed.
  • How to Save the Internet

    Issue 45 | December 2017

    What would have happened if advertising agencies hadn't changed their thinking when television came along? They'd have interrupted programmes to show you a load of posters. Viewers would have thrown out their TVs and gone back to the radio.
  • THE BIG TENSION and how it explains the success of brands today

    Issue 45 | December 2017

    The perfect opportunity for this planner to observe close up two millennials with their always- to-hand smartphones and dirty, untidied bedrooms.
  • The International Caples Awards

    Issue 45 | December 2017

    The Caples Awards 2018 under new management
  • The view from Belgrade

    Issue 45 | December 2017

    William Gibson (no relation to Percy Fender) was not just right about technology, but about advertising prowess in Serbia too: the future is already here, just not evenly distributed.
  • Cannes Unpacked

    Issue 44 | September 2017

    Over the next few pages, Directory brings you seven different perspectives from seven different people, each of whom came to the festival for different reasons.
  • Cannes Unpacked

    Issue 44 | September 2017

    Since I joined the Festival in 2005, I have been fortunate to work with many amazing people. It never fails to astound me how willing they are to give up their time to teach/mentor/inspire next generation talent. I think many leaders in the creative industry have benefitted from mentors themselves. They know the hugely positive impact it had on their lives and they're keen to give back.
  • Cannes Unpacked

    Issue 44 | September 2017

  • Cannes Unpacked

    Issue 44 | September 2017

    There is a witty bit of banter going around agencies at the moment - "Don't worry, there's a Cannes Lion award for every creative working in advertising".
  • Cannes Unpacked

    Issue 44 | September 2017

  • Cannes Unpacked

    Issue 44 | September 2017

  • Cannes Unpacked

    Issue 44 | September 2017

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