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AI Car Recognition app

FamousGrey, Dilbeek Belgium

Issue 62 | March 2022

Lady Rebel Rock Deluxe

CONTRAPUNTO BARCELONA
Issue 25 | December 2012

Launched the new Mango´s fragance Lady Rebel Rock Deluxe by building an on line territory to engage with young cool ladies in Spain: THE COOLHUNTING EXPERIENCE.
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Love Your Eyes

My Loud Speaker
Issue 25 | December 2012

The Opticians Council of Canada was concerned about the public’s lack of awareness when it came to the role and value of a Licensed Optician.
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Snap A Napper

LIDA
Issue 25 | December 2012

IKEA was known for affordable, stylish home furnishings but were not considered first choice for mattresses and beds, traditionally territory of specialist retailers.
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Spin the Citigo

Ais London
Issue 25 | December 2012

ŠKODA asked ais London to launch its new urban runaround, the Citigo, in social media, making sure its target audience of 25-44 year old female drivers were made aware of the model and started considering it.
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The mark of a classic - Sponsorship – Real Madrid

DDB Spain
Issue 25 | December 2012

Audi wanted to get the most from sponsoring two of the best football teams in the world, Real Madrid and FC Barcelona.
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Trial by Timeline

Colenso BBDO
Issue 25 | December 2012

In a country as fortunate as New Zealand, the work of Amnesty International was understood and supported by only a small group of people.
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What if every email looked like this?

Elvis
Issue 25 | December 2012

RNIB's aim for this email was to raise awareness of the frustrations that partially sighted people can experience in their lives.
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A banner to call home

Proximity Colombia
Issue 24 | September 2012

Pintuco is the leading paint brand in Colombia.
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Eristoff Night Street View

CP PROXMITY
Issue 24 | September 2012

In Spain, young people meet up to drink in the streets before going out. They buy alcohol at supermarkets (especially vodka) and drink it in parks, squares and streets. With the recession, Eristoff Vodka, the No.3 brand in Spain, was suffering because of cheaper own-label brands.
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Eyeless Festival

Proximity Colombia
Issue 24 | September 2012

Gran Estación Shopping Center was going to hold an Eyeless Festival, an entire week in which people would eat, go to the movies and theatre, make art and even do sports but blindfolded.
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Free A Tree

Leo Burnett Moscow
Issue 24 | September 2012

Leo Burnett Moscow and Google, in collaboration with the World Wildlife Fund (WWF), have launched an Android application “Free-a-Tree”.
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From Love To Bingo

AlmapBBDO
Issue 24 | September 2012

Copywriter Sophie Schoenburg and art director Marcus Kotlhar spent six months researching images in the Getty archives, developing a script scene by scene using actual images.
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Going to Like by Likes

Duval Guillaume Modem
Issue 24 | September 2012

AXA Bank Belgium had a new debit card for young people: the Maxi Prepaid Card.
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Hairdressers

Ogilvy & Mather Argentina
Issue 24 | September 2012

Under the concept "Ideas worth spreading" this year Ogilvy & Mather Argentina developed "Hairdressers", a new action for TEDxBuenosAires, third edition.
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Nissan LEAF CRM Re-launch Campaign

TMW
Issue 24 | September 2012

The objective of the campaign was to drive interest, test drives and sales of Nissan’s 100% electric car, the Nissan LEAF.
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Parallel Paths

Ogilvy Beijing
Issue 24 | September 2012

Lotus Notes suffered from being tired, a little fuddy-duddy and not nearly as appealing or sexy as G-mail. At the same time, it actually had some great features people didn’t use because they didn’t know about them.
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Scrolling for pleasure

Herezie Paris
Issue 24 | September 2012

Passage du Désir is the biggest chain of erotic shops in France. For their fifth anniversary, they had a number of attractive price reductions for shoppers who went online.
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Song on air = clip online

Mortierbrigade
Issue 24 | September 2012

Absynthe Minded is an alternative rock band. They are pretty big in Belgium, yet small in Europe.
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The Original Click

Almap BBDO
Issue 24 | September 2012

For each successful video on YouTube, there are any number of poorly made imitations. The internet is awash with rubbish re-makes but some of these copies have had millions of views.
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XXX Accounting - For Accounting Lovers

Brilliant Path
Issue 24 | September 2012

Brightbook is a completely new way of doing your books. It's fun, free and it's easy to use.
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7 days for a change

Draftfcb Spain
Issue 23 | June 2012

In early 2011, the first manifestation of the Arab Spring, there was a revolution in Tunisia which became worldwide news. As a result, many tourists cancelled their flights and trips.
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A dramatic surprise on a quiet square

Duval Guillaume Modem
Issue 23 | June 2012

The American TV Channel TNT was a high-quality entertainment channel which was new to Flanders.
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Ariel Fashion Shoot

Saatchi & Saatchi Stockholm
Issue 23 | June 2012

P&G Nordic wanted to launch the new formula Ariel Actilift liquid detergent by proving its stain-fighting power.
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Burning for business

JWT Group Germany
Issue 23 | June 2012

The advertising market in Germany is dominated by local independent agencies who have only recently cottoned on to the importance of shopper marketing.
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Car creation

Whybin\TBWA\Tequila
Issue 23 | June 2012

Insurance is a grudge purchase which many people choose purely on price. NRMA, however, was not a cheap option, nor was it ever going to be. The company believed the quality of the cover they offered would be compromised by discounting its price.
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Cheer-O-Meter

Ogilvy Argentina
Issue 23 | June 2012

In the Copa America football championships, Argentina was about to play Colombia. Coca-Cola wanted to be a part of the moment.
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Dermacyd Teen Code

Publicis Brazil
Issue 23 | June 2012

Dermacyd Teen is a liquid soap that was specially developed to protect girls’ intimate parts. But how can Dermacyd Teen become part of these young consumers’ conversation?
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Emicida Creators

DDB Brazil
Issue 23 | June 2012

Intel was a world leader in innovation. The company designed and manufactured the essential technology that was the basis for computer devices around the world.
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Everyday Settlement Speed Challenge

BMF
Issue 23 | June 2012

Commonwealth Bank needed to raise awareness of their industry-first technology, Everyday Settlement, which allowed business owners to receive money from credit card sales the same day, everyday.
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Grazed on Greatness - Tailored suits

Whybin\TBWA\Tequila
Issue 23 | June 2012

M.J. Bale was a relatively new Australian men’s fashion brand. The objective was to build awareness and drive sales by targeting journalists and opinion leaders.
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